Tuesday 10 May 2016

Bavaria Gets Controlling Stake in Palm

Bavaria NV has acquired a 60% majority stake in Belgian Palm Craft Brewers. 

Palm Belgian Craft Brewers will thus from now part of Bavaria NV, with (it looks like from the translation) Bavaria taking 100% ownership by 2021 but I need to double check that.

I've been wondering what's going to happen to Palm for a while, the company's withdrawal from direct sales in the UK struck me as incredibly odd, the thirst for a number of its brands here was clear: Rodenbach & Boon couldn't be more loved.

I'll add more as I get the UK translations! 

Thanks to @belgiansmaak for forwarding the releases to me - very kind.

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