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The online home of Melissa Cole - award-winning beer and food writer and author of Let Me Tell You About Beer
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Posts
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Blogroll & Other Bits!
- A Bit of Culture - Neil Gardners Poetry Site
- A Great Networking Day on the High Seas (my fab dad's sailing business)
- An American Brewer's Blog from Rochester, NY
- ATJ's Beer website
- Beautiful Beer
- Beer Bear
- Beer Naturally
- Beer News from New Zealand
- Beers of the World magazine
- Betwixt Beer Co.
- Boak & Bailey
- Boys from Brew Dog
- British Guild of Beer Writers website
- Check this site out - find pubs, 'conveniences' and tube closing times, incredibly helpful!
- Fellow London-based Beer Drinking Bird
- Fi Beckett's Food Blog
- Fiona Beckett's Excellent Website
- It's Chilli Up North
- Jeff Evans rather lovely new site - very jealous
- Knut Albert's lovely beer blog
- Rabid Barfly
- RIP William Brand - a very nice and insightful American journalist & blogger
- Roger Protz - one of the nicest and most knowledgable people in the beer world
- Some entertaining thoughts from the smallest room!
- Some Randomness from Neil Gardner
- Specialist Beer Merchants Utobeer
- Spicy Beer Reviews!
- St John's Wort
- Stylebible - free membership if you're a fashionista who loves their sample sales!
- The Beer Doctor!
- The Best Flairers in the Business - as Seen on Britain's Got Talent
- The Brew Club - some good product reviews & lively debate
- Three Sheets to the Wind Author and all round nice guy Pete Brown's blog
- Zak Aver's Award-Winning Blog
9 comments:
Wow, a full twelve weeks test marketing... looks like they're dead serious about it. ;o(
following on from your earlier post whatever did happen to the Jacobsen range. Did it die or was it pulled from the UK market?
I can't help but think that this Eve stuff will bomb. This of course might be wishful thinking, I hope not!
It will bomb, but not because it's crap. It will bomb because the type of people this is aimed at want BIG brands that suggest luxury and sophistication, not tacky ersatz ones. It would probably do very well indeed if it were branded Dolce & Gabbana.
Thanks for the link. I can exclusively reveal, having spoken to several women who have tried it, that is indeed as bad as it sounds. Overpriced and underwhelmed was the general consensus.
Let us pray that this project operates to cause great financial losses to Coors, causing them as much financial misery as possible.
Rob, EVE's a Carlsberg thing, not Coors.
Ah yes sorry Carlsberg. Let their losses be significant.
This will go down in marketing history as one of the 21st century's very worst ideas.
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